
Initially though Quicktime could barely play wallet-size video but we still thought it was kind of cool. Lots of cool things came out of ATG when it was still around. Yes, I had heard it came out of ATG (Apple's Advanced Technology Group). > QuickTime was bigger than Apple itself, so widely known that many who used it on their PCs weren’t even aware that it was an Apple productĪlright, definitely an alternate universe. It feels such journalists and bloggers live in a different universe and no I’m not even talking about Apple shills (some of them have become “critic” of late jg et al), I am talking about the ones who are probably not shills. I seriously doubt the scene will be any different if Apple tomorrow announces a mechanical trolley for $9989 and says it runs on Apple exclusive TrueWheel™.
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It’s so obscene that when it brings a feature on its phone that was available on Android for years, and was released on Android without any fanfare - merely as an essential feature, Apple pushes it, and the media, bloggers, and many users lap it up, as if Apple just figured out perpetual energy. What Apple has managed to do is a disgustingly closed ecosystem and a genius racket of a marketing and has built an aura around itself.
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Apple software is utterly mediocre and more or less it has been so. I feel saddened by the pseudo halo Apple software gets to be associated with for no valid reason. If you use or resell ffmpeg to places that enforce software patents, you actually need to check if you've paid off your patent bribe or you're opening yourself to potential lawsuits. Microsoft could never distribute a free player with Windows in many markets without paying for those patents.


VLC and other players exist because the jurisdictions they are made in or are hosted in aren't as strict as, for example, the American patent system, which is silly enough to actually allow patents on algorithms. You'd also be stuck paying for those codecs, or convince customers to pay the codecs on demand later, giving their "free upgrade" a price, even if it's a small price to pay. There used to be so many codecs out there in use that you'd probably need to raise the price of the OS by between $5 and $10 if you wanted decent codec support. I don't think many people will pay $0.80 for a HEVC codec just to play the video they just recorded on their phone. On some devices the manufacturer already paid for them and you can download them for free. You can buy certain codes from the Windows Store to play them in Windows.
